how to perfect campaigns
optimize up to perfection your marketing campaigns
perfect crm.
Having the revenue from Sales and the cost from Campaigns you can calculate the ROI (Return of Investment) for every Marketing Project.
campaigns.
marketing plans
Each Marketing Plan contains many Marketing Campaigns each Marketing Campaigns having specific objectives in terms of leads number and revenue.
marketing campaigns
Each Campaign contains many Marketing Projects. The Campaigns can be built from scratch or can be generated using the Campaign Generator based on Top Projects.
marketing projects
Each Marketing Project contains many Tasks. Each Task has associated Costs generated by third parties or own resources.
sales.
pipelines
Opportunities can be grouped into Pipelines. You can use Pipelines for different sales teams, product categories, etc.
opportunities
The Opportunities have an Evaluation field, Opportunity Steps, Opportunity Won, Dates, etc. Each Opportunity can have one or many Quotations.
quotations
The Quotations can be done using one currency or many currencies and include taxes. For each quotation item, you have all the profitability indicators.
roi is king.
return of investment
Having the revenue from Sales and the cost from Campaigns you can calculate the ROI (Return of Investment) for every Marketing Project.
roi calculation
You can calculate the ROI for each Marketing Project, Campaign or, Marketing Plan. ROI is the main indicator in Digital Marketing.
roi indicator
Only the ROI indicator shows which Marketing Projects were good and you can repeat or which were bad and you can forget.
